With the 2024 NBA All-Star Weekend a few days away, the sneaker community is gearing up for an exciting roundup of releases from the game’s biggest brands this weekend. Among the most anticipated All-Star Weekend releases is undoubtedly the Air Jordan 4 “Bred Reimagined.”

Inspired by the iconic Air Jordan 4 “Bred” from 1989, which happens to be the sneaker that Michael Jordan wore in the ‘89 NBA All-Star Game, the “Bred Reimagined” updates the old school colorway’s nubuck construction with a new all-leather design in celebration of both the Jordan 4’s 35th anniversary and Jordan’s 61st birthday (which is also February 17th.)

Air Jordan 4 “Bred Reimagined” 

Saying that the Jordan 4 “Bred Reimagined” is one of the most talked about releases of the new year is a massive understatement. The Jordan 4 “Bred” is a legendary shoe in not only in the Air Jordan lineage, but in sneakers in general. “His Airness” wore the Jordan 4 “Bred” during celebrated moments in his early basketball career, including when he famously hit “The Shot” against the Cleveland Cavaliers in the ‘89 NBA Playoffs. So for Jordan Brand to bring back the shoe, albeit in a new, remixed (or should we say, “Reimagined?”) version is a big, big deal.

It’s a big deal for Air Jordan collectors, the legacy of the Jordan 4, and of course, resellers. Because as of right now, the Jordan 4 “Bred Reimagined” is available in limited quantities at Stadium Goods, and priced in the $475 range and up.

Moreover, the Jordan 4 “Bred Reimagined” is one of the sneakers we’ve selected to be part of this month’s Consignment Promo for 50% seller fees on all pairs sold in February 2024. 

Essentially, we’re guaranteeing you even bigger profits when you consign the popular sneaker at Stadium Goods. Sounds good, doesn’t it?

Considering the history of the Air Jordan 4, and the “Bred” colorway theme, there’s no reason to believe that the Jordan 4 “Bred Reimagined” won’t be one of the most desirable sneakers on the secondary market when the shoe releases this weekend, and in the weeks and months to come. So if you have pairs of the “Bred Reimagined,” we want them.

Consign your pairs with Stadium Goods by downloading the StadiumSupply App.