Collaborations are the bread and butter of sneaker reselling. More often than not, they’re the sneakers with the most hype, which means they’re the sneakers that command the most money on the resale market and earn consignors the most money.
It’s really that simple.
If you’re looking to grow your resale business, we suggest you not only keep up with the Stadium Goods Supply Blog, but keep tabs on upcoming collaborations throughout the year. Luckily for you, we’re doing the heavy lifting for you by sorting out some of the most anticipated collaborations due out in the coming weeks and months.
You may want to bookmark this page, because we’re going to be updating this list throughout the year, as a show of appreciation for those who consign their sneakers at Stadium Goods. Because without you, we wouldn’t be able to discuss, sell, and share the history of sneakers on a daily basis.
(Also always be on the lookout for upcoming releases from tried-and-true sneaker collaborators like Supreme, Kith, Travis Scott, Drake, etc. that are always popular on the resale market.)
A Ma Maniére
After teaming up with Jordan Brand on some of the most popular sneakers in the world over the last few years, A Ma Maniére recently announced that it would be releasing a new collaboration with Nike for the Air Max 95. The luxury clothing and sneaker retailer’s take on the Air Max 95 includes its signature color palette and branding, which have been seen on iconic Air Jordans like the Jordan 1, Jordan 2, Jordan 3, Jord… you get the point. Due to the hype that A Ma Maniére’s Jordan collaborations command, we can’t see its Air Max 95 being a flop, so keep an eye out for the shoe’s yet-to-be-revealed release date. There’s also another AMM x Air Jordan 4 colorway in the works.
More Cactus Plant Flea Market x Nike Air Force 1s
While we may still not know much about Cactus Plant Flea Market’s founder Cynthia Lu as she continues to remain elusive, we do know that the brand creates some seriously good collaborations with Nike, including the Air Force 1. And in 2024, even more Forces by “CPFM” are in the works, as reported by Sneaker News in January. Images of Cactus Plant’s new Air Force 1s teased by A$AP Bari show two new ones in green and purple with the signature styling of the brand’s first AF1 collaboration from 2019. Whenever the shoes drop, expect there to be a serious demand for both colorways.
Comme des Garçons
Leave it to Comme des Garçons to unearth the obscure Nike Air Max TL 2.5 from the Swoosh’s archives for its next collaboration. Originally released in 2008, the Air Max TL 2.5 is a retro performance running shoe that fits in nicely with the Y2K-style sneaker trend, which means it should earn serious coin for consignors when it drops later this year. The Air Max TL 2.5 by CDG will be offered in three colors: all-white, all-black, and a combination of the two. Keep a look out for all three colorways if you’re serious about your reselling gig. In addition to Nike collabs, CDG also has a New Balance 860v2 collection in the works.
Wales Bonner x adidas
High fashion brand Wales Bonner had a quite a year collaborating with adidas in 2023, as it released multiple colorways of the Samba much to the delight of collectors—and consignors. With the book barely closed on 2023, Wales Bonner appears to be ready to release yet another Samba collection in Spring 2024. Also, a Wales Bonner x adidas Superstar was spotted at Paris Fashion Week in January. These upcoming Sambas and Superstars, like all the other collaborations Wales Bonner has worked on with adidas recently, should definitely be on your radar for reselling.
Salehe Bembury x New Balance
Uber talented footwear designer Salehe Bembury recently reprised his collaboration with New Balance for a two-colorway 1906R pack called “Heat Be Hot” in “Lava” and “Magma” versions. We expect even more from Bembury in 2024.
Other Key Collaborations Expected in 2024
Bode x Nike Astro Grabber
Unveiled in its Fall 2024 lookbook, Bode’s Nike Astro Grabber resurrects the old school footwear style for the first time since the 1970s, yes, the 1970s. As with all things done by Bode, the Astro Grabber should draw serious attention when it debuts later this year. Hype for the collaboration could be comparable to Wales Bonner’s adidas Samba releases.
Sporty & Rich
There was no shortage of Sporty & Rich x adidas Sambas in 2023. What will the brands do for an encore in 2024? It’s anyone’s guess right now, but we have a hunch that Sporty & Rich has a few tricks up its sleeve, whether that be more great Sambas or a new brand partnership. Regardless of what it does next, Sporty & Rich and the adidas Sambas it’s already released are still going strong on the resale side of things, so be sure to bring in your pairs to consign at Stadium Goods.
Action Bronson x New Balance 1906R
In 2023, Action Bronson helped debut the New Balance 990v6 and in 2024, the hip-hop star will be continuing his collaboration with the Boston footwear company with new colorways of the New Balance 1906R. With all the hype around 1906R right now, Bronson’s take on the model should draw even more eyes to it in 2024.
JJJJound
Moodboard-turned-clothing brand JJJJound is a perennial favorite to release multiple sneaker collaborations a year, and we expect that to be the case again in 2024. Its ASICS Gel-Kayano 14 from 2023 was one of the year’s best releases. Will JJJJound continue to team-up with ASICS this year? Time will tell.
AURALEE
A new AURALEE x New Balance 990v4 is due out later this year, which serves as the follow-up to the brands’ previous New Balance 1906R release from 2023. An AURALEE x New Balance Warper Runner is set to debut at some point this year, as well.
NIGO
In November of last year, legendary streetwear designer NIGO was seen wearing an unreleased sample pair of what could be an upcoming Nike Air Force 3 Low collaboration. The colorway looked to have been inspired by the classic “Escape” Nike Air Force 3 High that debuted in 1988 and was re-released in 2005. Sources close to NIGO and Nike told Complex that NIGO’s upcoming project with Nike will include several Air Force 3 Lows.
Cecilie Bahnsen
Cecilie Bahnsen was one of the breakout stars of sneaker culture in 2023. The famed fashion designer’s creative and future-forward takes on the ASICS GT-2160 turned the retro running shoe into a comfortable piece of slip-on footwear, and were a hit among fashionistas. The team-up of Bahnsen and ASICS was too good to not be run back for a second time in 2024. Expect more soon.
Stay tuned for more collaborators and sneaker drops to watch for in 2024.
